Privacy Policy

AZ Rush Education Sports Academies

Privacy Policy


Effective Date: June 1, 2025


Applies To: All students, parents/guardians, employees, contractors, volunteers, and visitors of AZ Rush Education Sports Academies dba NEWS Point Academy (“the Academy”).


1. Purpose of This Policy

AZ Rush Education Sports Academies (“the Academy”) is committed to protecting the privacy and security of student, family, and employee information. This Privacy Policy explains how the Academy collects, uses, stores, and shares personal information in compliance with applicable federal and state laws, including:

FERPA (Family Educational Rights and Privacy Act)

COPPA (Children’s Online Privacy Protection Act)

CIPA (Children’s Internet Protection Act)

Arizona public records and charter school regulations


2. Information We Collect

The Academy collects only the information necessary to operate a safe, effective, and legally compliant educational environment.


2.1 Student Information

Name, date of birth, address, and contact information

Enrollment and attendance records

Academic records, grades, transcripts, and assessments

Health and emergency information required for school operations

Special education or 504 information (if applicable)

Athletic participation records

Technology usage logs (school‑issued devices or networks)

Photos, video, or audio recordings for educational or school‑related purposes


2.2 Parent/Guardian Information

Contact information

Emergency contacts

Enrollment and consent forms

Communications with the school


2.3 Employee and Volunteer Information

Employment records

Background checks (as required by law)

Training and compliance documentation


2.4 Website and Technology Data

When using school‑managed websites, apps, or devices, the Academy may collect:

IP addresses

Device identifiers

Browser or usage data

Learning‑platform activity

Security and access logs


3. How We Use Information

Information is used solely for educational, operational, and safety purposes, including:

Enrollment and student record management

Instruction, assessment, and academic support

Athletic program administration

Communication with families

Health, safety, and emergency response

Compliance with state and federal reporting requirements

Technology services and cybersecurity

School improvement and program evaluation

The Academy does not sell personal information or use it for commercial advertising.


4. How We Share Information

The Academy shares information only when permitted or required by law.


4.1 Permitted Disclosures

Parents/guardians of the student

School officials with a legitimate educational interest

Contracted service providers (e.g., student information systems, learning platforms) who are bound by confidentiality agreements

State and federal education agencies for reporting and compliance

Health or safety officials in emergencies

Athletic associations for eligibility and participation

Law enforcement, when legally required


4.2 Directory Information

The Academy may designate certain information as “directory information” (e.g., name, grade level, participation in activities, awards).

Parents/guardians may opt out of directory information release by submitting a written request.


5. Student Data and Technology Use

The Academy complies with CIPA and COPPA and uses filtering, monitoring, and security tools to protect students online.

Student data is used only for educational purposes.

Online tools used by the Academy must meet privacy and security standards.

Students may not use personal devices on campus except under approved, case‑by‑case exceptions.

School‑issued devices and networks may be monitored for safety, security, and compliance with the Acceptable Use Policy.


6. Data Security

The Academy uses administrative, technical, and physical safeguards to protect personal information, including:

Secure student information systems

Access controls and authentication

Staff training on data privacy

Encryption where appropriate

Incident‑response procedures for data breaches

No system can guarantee perfect security, but the Academy takes reasonable steps to protect all data.


7. Data Retention and Destruction

Records are retained according to:

Arizona State Library, Archives & Public Records retention schedules

Federal and state education laws

When records are no longer required, they are securely destroyed.


8. Parent and Student Rights (FERPA)

Parents/guardians and eligible students (age 18+) have the right to:

Inspect and review education records

Request corrections to inaccurate records

Provide or withhold consent for disclosure (except where permitted by law)

File a complaint with the U.S. Department of Education for violations

Requests to review or amend records must be submitted in writing to the school administration.


9. Third‑Party Service Providers

The Academy partners with educational technology providers who must:

Use data only for school‑authorized purposes

Maintain confidentiality and security

Comply with FERPA, COPPA, and applicable laws

Delete data upon request or contract termination

The Academy does not partner with vendors who sell or monetize student data.


10. Public Records

As a public charter school, certain records may be subject to Arizona public records laws.

Student education records protected by FERPA are not public records and will not be disclosed.


11. Changes to This Policy

The Academy may update this Privacy Policy to reflect changes in law, technology, or school operations.

Revisions will be posted on the school website and communicated to families.


12. Contact Information

Questions or concerns about this Privacy Policy may be directed to:



AZ Rush Education Sports Academies / NEWS Point Academy 

6321 S Ellsworth Rd Field House C

(480) 986-4321

mlarson@rusheducation.org